Tips for Hiring a Ghostwriter for Your Content Creation

If you don't feel like or don't have the time to write your own content, but want to have completely original and unique content for your business, you can hire a ghostwriter.

A ghostwriter is a writer who writes content, according to your specifications without any claim of authorship. You can put your own name on the content, your company name on the content and edit it as you see fit. This becomes your own original content that the ghostwriters created specifically for you. It differs from PLR Content in that you are the online who has been granted exclusive rights to use this content. For that reason, a ghostwriter is often a more expensive option than using PLR. 

Here are some things to consider and look out for when hiring a ghostwriter: Note, you might also save time by visiting All Custom Content for all your ghostwriting needs.

  • Decide What Type of Content You Need: Are you looking for articles, email messages, reports, ebooks, etc? Not all writers will do all types of content, but many will.
  •  Ask for Referrals: Talk to other online business owners to see who they use. Finding someone who others enjoy working with is always one of the best ways to find help for your business.
  • Ask for Samples: Due to privacy concerns, ghostwriters may not be able to provide a wide variety of samples they’ve done for clients, but they should have a portfolio for you to look at. Be sure to ask for samples.
  • Knowledge of Topic: Many topics are easily researched and written about by skilled ghostwriters. If you require specialized knowledge, be sure to seek that out, but be prepared to pay a more premium price.
  • A Full Explanation of the Writing Process: They should clarify what happens in each step of the process and how they allow for your feedback throughout the project.
  • What is the Project Turnaround Time?: Find out how long it should take to complete your project and find out how they handle unexpected delays (i.e. They have a staff that can help, etc.)
  • What Will The Project Cost?: Many content writers offer flat rates for projects. Find out how much your project will cost ahead of time. Also, find out if they have any bulk rates for larger projects.
  • Beware of Price : It may be tempting to find inexpensive writers when you are looking for large amounts of content. Although it is not a universal statement, many cheap writing services include the following problems:
    • Writers that do not have a full command of the English language and this translates into choppy and often nonsensical content.
    • Writers that plagiarize other content by changing a few words or trying to use software to make the content appear original. 

To Maximize Your Content Outsourcing Experience:

Content Outsourcing GuideHere is a free 21-page guide to making more money by outsourcing your content.

This step-by-step guide shows you:

- Why content really  is king and how you can use it to get more leads and customers for your business.

-  Why only using reprints & PLR (private label content rights) content isn't good enough.

- Why trying to create all your own content can mean a huge sacrifice to your business profits.

- How to find the best writer for the job, including what questions to ask, appropriate payment terms and more.

- Why Elance and other freelance sites are not always the best places to find quality content writers...and where you should be focusing your attention to find writers.

- Common problems with working with freelancers and how to overcome them.

- 4 important characteristics of quality content and how knowing these will ensure a better working relationship with your writers.

-  Must-have strategies for outsourcing various types of content, including articles, ebooks, special reports, transcriptions and more.

You can download yours directly by clicking here.*

* This is a PDF document and you will need the free Adobe Acrobat Reader software to view it. If you don't have this software, you can get by clicking here.


Once you have your content together, read these content distribution tips.

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